Read the full post >> Michael Brenner.
91% of leading marketers are already using or are fully committed to predictive marketing. Today, the majority of CRM vendors offer some level of predictive analytics capabilities within their software. And the majority of marketers who use predictive analytics—alongside a CRM—are thriving, achieving better ROI and maximizing the lifetime value of a customer. But the […] The post Can Your CRM Predict the Future? appeared first on Marketing Insider Group.
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