by Content Curated | Feb 13, 2018 | Curated, Definitions, Insurance Agency Marketing, Resources, SEO
SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines. Read the full post >> at Search Engine Land. To read the full post go to Search Engine Land....
by Content Curated | Feb 12, 2018 | Account Based Marketing, Curated, Definitions, Insurance Agency Marketing, Resources
According to B2B Marketing leader Marketo, Account Based Marketing (ABM) is: An alternative B2B strategy that concentrates sales and marketing resources on a clearly defined set of target accounts within a market and employs personalized campaigns designed to resonate...
