Read the full post >> [email protected] (Danilo Godoy).
For about 10 years now, Google has relied on an army of human evaluators to provide feedback and critical insights on countless experiments run by the search engine. The core of the job is to rate the relevance of search results based on a user’s search query and, to assign a rating, Google raters must strictly follow the instructions provided in a document known as General Guidelines.
To read the full post go to Marketing. We’ve shared this because we think it may be helpful to the insurance community.
If the link above doesn’t work, cut and paste this url into your web browser: https://blog.hubspot.com/marketing/google-rater-seo-intent