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Read the full post >> [email protected] (Christina Perricone).

Where is the first place you go for expert advice or an answer to a burning question? My guess is Google (or your preferred search engine). You’re not alone — Google alone answers over four billion search queries everyday. When you enter a question into the search bar, those links that appear in your search results are content. Whether you know it or not, you consume content on a daily basis. 

To read the full post go to Marketing. We’ve shared this because we think it may be helpful to the insurance community.

If the link above doesn’t work, cut and paste this url into your web browser: https://blog.hubspot.com/marketing/content-creation

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