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Chatbots are the way of the future, but they’re helpful only if they’re cost-effective. Check out this infographic to see how to calculate the ROI of your chatbot program. Read the full article at MarketingProfs

To read the full post go to MarketingProfs Daily. We’ve shared this because we think it may be helpful to the insurance community.

If the link above doesn’t work, cut and paste this url into your web browser: https://www.marketingprofs.com/chirp/2018/34919/to-bot-or-not-to-bot-infographic

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