Drive New Business.
We find, engage + nurture new accounts for Employee Benefits Brokers.
Find. Engage. Nurture. Your ideal clients.
Lead Generation
Our accelerated discovery process allows us to quickly uncover your ideal accounts and the buyers in those accounts.
Buyer Engagement
We’ve been in the employee benefits and HR industry for a long time. We know your buyers well and how to put them at the center of everything we do for you.
Sales Development
Everything we do is driving towards a single goal: Getting our clients their next clients. When we’ve done our job, you close more deals with better accounts.
Accelerate. Automate. Grow. Your insurance agency.
Own your entire market.
In the Agency Leverage Marketing Accelerator, we start by understanding your ideal accounts and the HR + Benefits buyers in those accounts. Then we build a unique lead generation system to capture the decision makers at each of the ideal accounts in your market.
Show them you know them.
Aligning your agency’s distinct competitive solutions (DCS) with the problems of your ideal clients allows us to speak directly to your buyers and engage them where they are and move them from cold lead to sales-ready opportunity.
Stop prospecting, start selling.
The Agency Leverage Growth Engine is a marketing platform + sales funnel that drives buyer engagement with continuous personalized outreach and high-value offers. The Growth Engine identifies ‘sales-ready’ buyers and routes them to your producers for the close.
Why It Works
Buyer-Centric
Buyers aren’t looking for your products and services. They are looking for answers to their questions and solutions to their pain. Speaking directly to your ideal buyers about their needs demonstrates expertise and instills trust.
Zero Waste
How often do you drop a lead because they weren’t ready to buy? We never stop nurturing. Every. Single. Lead. We make sure you’re always top-of-mind so that when the time is right, you can convert them from an opportunity to a client.
Revenue Driven
What metric are you using to gauge the effectiveness of your marketing? Likes, comments, shares, visits, and downloads are all great . . . as vanity metrics. When marketing is aligned with sales we use an entirely different metric: Revenue.
It’s all about one thing: Results.
Our minimum expectation is that for every $1 you spend on marketing & sales development you should see $10 in sales pipeline opportunity. If you’re not seeing that type of return, it’s time to rethink your sales & marketing efforts.
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Expected ROI
Go from Expert to Influencer.
Staying Buyer-Centric is all about delivering value through the entire lead generation, nurturing and engagement process. This is what moves you from Benefits Expert to Benefits Influencer in the mind of your ideal client.
Get started in days. Not weeks.
Schedule a call today to find out how you can become a Benefits Influencer and own your entire market with our done-for-you service.
Schedule a 15 Minute Call
Our Success Stories
“Working with Agency Leverage is the best time we have spent understanding our business, who our best potential clients are, and how to reach them.”
Helen Ornellas, President | Ornellas & Associates