Read the full post >> Jay Baer.
B2B influencer marketing shares many of the same best practices as does B2C. But there are several important differences that should be kept in mind. Jay Baer breaks them down here, including how to best find, educate, and motivate B2B influencers.
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To read the full post go to Convince and Convert: Social Media Consulting and Content Marketing Consulting. We’ve shared this because we think it may be helpful to the insurance community.
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