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Read the full post >> Andrea Fryrear.

Getting Agile to scale is tricky in any context, and scaled Agile marketing is no different. Complex models like SAFe feel overwhelming and impossible to marketers who are still struggling to translate the core components of Agile practices to their unique environments. I mean, just look at this diagram: Recently, however, one of the co-creators […] The post 4 Steps to Scaled Agile Marketing appeared first on Marketing Insider Group.

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