Read the full post >> Tony Zambito.
For the past few decades, solution-based selling was the dominant theme in building sales organizations. Solution-selling methodologies and training proved to be a big business. B2B organizations reworked their sales organization and invested heavily to be more consultative with buyers. B2B entities are finding it hard to let go and prepare for sales transformation in […] The post 6 Variables Making Buyer Insights Driven Sales Transformation Critical By 2020 appeared first on Marketing Insider Group.
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