Read the full post >> Bernie Borges.
Account based marketing has been around for a while now, but doing it in a highly personalized way is not something you hear addressed often. But if you can personalize your marketing you can greatly strengthen customer relationships and grow your footprint in the account. On this episode, Bernie speaks with Paul Johns, CMO at SAI Global, a leader in the delivery of integrated risk management solutions for enterprise customers across the globe, about how they help their customer win through highly personalized account based marketing.
The post Helping Customers Win More through Highly Personalized Account Based Marketing appeared first on Vengreso.
To read the full post go to Vengreso. We’ve shared this because we think it may be helpful to the insurance community.
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