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Read the full post >> Carla Johnson.

Looking beyond building data for the human stories at a commercial real estate company offers many lessons for all content marketers. And it’s what helped JLL’s Glenn LaFollette earn a Content Marketer of the Year nomination. Continue reading →
The post How Content Marketing Became Brand’s Trusted, Unified Source appeared first on Content Marketing Institute.

To read the full post go to Content Marketing Institute. We’ve shared this because we think it may be helpful to the insurance community.

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