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Read the full post >> Johanna Rivard.

If you want to beef up your content marketing strategy, it’s not enough to rely on the same techniques over and over again. You want to make sure that you are continually improving, reaching the right people, and hitting (maybe even surpassing) industry benchmarks. Industry benchmarking is a powerful way to help you distinguish which […] The post How Well is Your Content Performing? (Industry Benchmark) appeared first on Marketing Insider Group.

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