Read the full post >> kniemisto.
Traditional database maintenance usually involves some combination of list vendors, professional database cleansing services, email scraping, and good old-fashioned personal outreach. There’s no perfect process. And with B2B data decaying at such a rapid rate—about 70% annually—for many businesses, even employing every strategy doesn’t quite cut it. It’s a daunting task that never goes away. […] The post My Simple Secret for Maintaining a Healthy Database appeared first on Marketo Marketing Blog – Best Practices and Thought Leadership.
To read the full post go to Marketo Marketing blog . We’ve shared this because we think it may be helpful to the insurance community.
If the link above doesn’t work, cut and paste this url into your web browser: http://feedproxy.google.com/~r/modernb2bmarketing/~3/Y_DId1vt31g/my-simple-secret-for-maintaining-a-healthy-database.html