Read the full post >> Sam Jacobs.
This week on the Sales Hacker podcast, we talk to Brent Adamson, who co-authored the foundational sales book, The Challenger Sale, and who has recently released The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results. Brent walks us through the key foundational elements of Challenger concepts and gives us the … Continue reading “PODCAST 37: What Are the Key Foundational Elements of Challenger Sales W/ Brent Adamson"
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