by Content Curated | Aug 16, 2018 | Curated, Insurance Agency Marketing
Read the full post >> kniemisto. Email matters more today than ever before. By the end of 2018, an estimated $500 billion in digital commerce revenue will be attributable to email marketing, reports Gartner. And if you are managing email marketing campaigns your CMO...
by Content Curated | Aug 15, 2018 | Curated, Insurance Agency Marketing
Read the full post >> kniemisto. As marketers, we talk about analytics and lead generation all the time. But what does the term “lead generation” actually mean? And how will prescriptive analytics guide lead generation in the coming years? Lead generation is “the...
by Content Curated | Aug 14, 2018 | Curated, Insurance Agency Marketing
Read the full post >> kniemisto. It’s hard to keep track of everything new in content marketing, especially if you consider that 91% of B2B marketers and 86% of B2C marketers indicate they are using content currently as part of their overall marketing strategy. There...
by Content Curated | Aug 13, 2018 | Curated, Insurance Agency Marketing
Read the full post >> kniemisto. If you’re reading this blog, that probably means that you keep up to date on the latest marketing trends and news. If so, you have probably heard of the GDPR, and are currently trying to figure out how to navigate this new regulatory...
by Content Curated | Aug 10, 2018 | Curated, Insurance Agency Marketing
Read the full post >> kniemisto. Know what happened on September 4, 1998? It was the day Google was born. Legend has it that one of the earliest searches typed in Google was for the name “Gerhard Casper.” Previous searches of this name on AltaVista, the premier search...