by Content Curated | Apr 4, 2019 | Curated, Insurance Agency Marketing
Read the full post >> Keenan. I absolutely love this. I talk about change in Gap Selling and how the discovery is critical to creating the gap. When you’re asking your buyers questions, your helping them look at things differently and are setting the stage for them to...
by Content Curated | Mar 17, 2019 | Curated, Insurance Agency Marketing
Read the full post >> Keenan. Anything that forces people to have to think is not an easy sell, which highlights the challenge of questioning in our everyday lives. The post A More Beautiful Question appeared first on A Sales Guy. To read the full post go to A Sales...
by Content Curated | Mar 15, 2019 | Curated, Insurance Agency Marketing
Read the full post >> Keenan. I just picked up a truly badass book by Warren Berger. It is absolutely straight fire. A More Beautiful Question. If you’ve read Gap Selling, you know the key to executing is rooted in questions. The better you are at questions, the...