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Read the full post >> [email protected] (Clifford Chi).

Transitions are arguably the most important element of any piece of creative work. Whether it’s an article or video, engaging someone throughout its entirety requires you to elegantly weave your individual ideas and thoughts together into a cohesive narrative. Otherwise, if you abruptly hop from one point to another, you’ll throw your audience off and confuse them, increasing the likelihood that they’ll disengage with your work.

To read the full post go to Hubspot. We’ve shared this because we think it may be helpful to the insurance community.

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