The marketing gurus have spoken, and 2019 is deemed “the year of personalization.” Marketers are using new and different tactics, strategies and technologies to personalize the way they reach their prospects and communicate with customers. Technology platforms are shifting their focus from mass email blasts to personalized communications that acknowledge the declared data given to […] The post 3 Ways to Make the Most of “The Year of Personalization in B2B Marketing” appeared first on Marketing Insider Group.
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