In the marketing world, content marketing is crucial for businesses to scale, or even get discovered. We all know that; so, what we are NOT going to discuss in this post is the importance of content marketing. Instead, we’ll talk about how to avoid six pitfalls in your B2B content strategy. Let’s proceed with two […] The post 6 B2B Content Strategy Pitfalls to Avoid appeared first on Marketo Marketing Blog – Best Practices and Thought Leadership.
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