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Read the full post >> Michael Brenner.

Your calls to action, or CTAs, are arguably the most important part of your copy. Your CTAs guide users through your marketing funnel, giving them clear instructions on what to do next. They are also the key to transforming leads into valuable conversions. Because it’s so vital to get your CTAs right, you should spend […] The post 9 Best Practices for Optimizing Your Calls to Action appeared first on Marketing Insider Group.

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