As marketers we love metrics. At the mention of metrics, you’re probably mentally listing the ones you use already! The difficulty I have found is that when you are presenting back campaign results to your marketing team or the whole company, those who are aren’t close to the process don’t have a framework to understand […] The post A Better Way To Show Your Campaign’s Key Marketing Metrics appeared first on Marketo Marketing Blog – Best Practices and Thought Leadership.
To read the full post go to Marketo Marketing Blog. We’ve shared this because we think it may be helpful to the insurance community.
If the link above doesn’t work, cut and paste this url into your web browser: http://feedproxy.google.com/~r/modernb2bmarketing/~3/JfL1P8bnU6s/a-better-way-to-show-your-campaigns-key-marketing-metrics.html