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It can be hard to find an advertisement that doesn’t prominently feature an individual’s face. A quick image search of Moat displays an ad inventory for Wells Fargo that illustrates what I’m talking about: Almost all of the results feature happy people of various ages and races to support a request to “click to learn more.” Digital […] The post About Face: Why You Should Stop Showing Faces in Your Ads appeared first on Marketo Marketing Blog – Best Practices and Thought Leadership.

To read the full post go to Marketo Marketing blog . We’ve shared this because we think it may be helpful to the insurance community.

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