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Read the full post >> Chris Yeh and Reid Hoffman.

One of the most important growth factors that enable a company to blitzscale is distribution. Many people in Silicon Valley like to focus on building products that are, in the famous words of the late Steve Jobs, “insanely great.” Great products are certainly a positive — we’ll discuss the lack of product quality as a growth limiter later on — but the cold and unromantic fact is that a good product with great distribution will almost always beat a great product with poor distribution.

To read the full post go to Sales. We’ve shared this because we think it may be helpful to the insurance community.

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