Read the full post Brandon Andersen.

Should your brand still bother with buyer personas? This case study suggests no—that today’s wealth of customer data requires something a little different.
The post Are Buyer Personas Really Dead? appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting.

To read the full post go to Convince and Convert: Social Media Consulting and Content Marketing Consulting. We’ve shared this because we think it may be helpful to the insurance community.

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