Read the full post >> .
Being data-driven is a top priority for most marketers–because they understand its vital importance to achieving marketing success. And every great data-driven marketing program rests on a foundation of data integrity and data ownership. Consider these nine tips to help you lay that foundation in your organization. Read the full article at MarketingProfs
To read the full post go to MarketingProfs . We’ve shared this because we think it may be helpful to the insurance community.
If the link above doesn’t work, cut and paste this url into your web browser: https://www.marketingprofs.com/articles/2019/40461/data-driven-marketing-how-to-move-from-siloed-reporting-to-data-ownership