Read the full post >> Johanna Rivard.

Despite the emergence of new communication channels, email remains king. The industry is saturated with marketing clutter, but email still drives the highest ROI out of all B2B marketing strategies. On average, businesses can earn $44 for every dollar spent on email marketing. As email marketers, it’s important to know how your email marketing results […] The post Email Marketing Conversion Rate Comparison appeared first on Marketing Insider Group.

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