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Read the full post >> Michael Brenner.

Events help you know your customers and potential customers face-to-face. Done well, they’ll move attendees to buy your products and services. ‘ Why Hold Events? People buy from people they know. That’s why word-of-mouth advertising, despite marketers’ best efforts to make their work the center of attention, remains the number one reason people buy. Why […] The post Events That Move Customers to Action appeared first on Marketing Insider Group.

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