Read the full post >> John Miller.
When we’re putting together a marketing team, we look for experience. We want people—whether internal hires or an agency team—to have an understanding of our business. It reduces the learning curve, and holds the promise of them being able to help us move forward quickly. But this approach is limiting. That’s because another term for […] The post How Curiosity Makes Brand Storytelling Come to Life appeared first on Marketing Insider Group.
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