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Personalization. Everyone’s doing it, so is it even special anymore? Enter localization and hyper-personalization–“real-time and discernible data to fashion supremely contextual communication relevant to the customer." Read the full article at MarketingProfs
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If the link above doesn’t work, cut and paste this url into your web browser: https://www.marketingprofs.com/chirp/2018/39832/how-hyper-personalization-and-localization-can-give-you-a-competitive-edge-infographic