More than ever, consumers seek authentic brands with a clear mission, voice, and tone. Strategically developing these features is vital to reaching and connecting with your audience. Every brand has a unique story and way of communicating that can be honed and practiced over time. Here are a few steps to help your brand find an […] The post How to Find Your Brand’s Social Media Voice & Tone appeared first on Marketo Marketing Blog – Best Practices and Thought Leadership.
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