If you aspire to lean and confident writing in your marketing content, you’ll avoid populating your prose with superfluous words. Simply put, the most effective writing and communication makes every word… communicate. Here’s how to write less but say more. Read the full article at MarketingProfs
To read the full post go to MarketingProfs . We’ve shared this because we think it may be helpful to the insurance community.
If the link above doesn’t work, cut and paste this url into your web browser: https://www.marketingprofs.com/articles/2019/40418/how-to-make-your-content-work-harder-seven-fatty-phrases-to-avoid-in-your-writing