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Demonstrating the impact of marketing efforts across all channels is one of marketing’s biggest challenges today.  It’s not easy to do. But with the right approach and technology, you can have confidence in the data, which will help you communicate impact to your leaders and make smarter, data-driven decisions moving forward. In this post, I’ll […] The post How To Measure Your Content’s Revenue Efficiency appeared first on Marketo Marketing Blog – Best Practices and Thought Leadership.

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