Social media marketing is a core part of B2B content marketing. Utilized by 83 percent of marketers, it’s the most widely used content marketing distribution tactic. And what’s the most powerful social channel? By far, it’s LinkedIn for B2B content marketing. LinkedIn has built up a reputation as ‘the’ social media site for B2B. It has […] The post How to Use LinkedIn in Your B2B Content Marketing Strategy appeared first on Marketing Insider Group.
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