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Read the full post >> Chris Eifert.

We’re all bought in on content marketing. Right? Seventy-two percent of marketers have a content marketing strategy in place, according to the LinkedIn Technology Marketing Community. Eighty-eight percent of B2B marketers in North America use content marketing as part of their overall approach, per Content Marketing Institute. Great news. As much as it appears we’re […] The post Is (Lack of) Content Getting in the Way of Your Content Marketing Efforts? appeared first on Marketing Insider Group.

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