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The modern CMO must be both right- and left-brained. It’s not enough to be creative — you have to be analytical, too. Man or woman—it doesn’t matter: the CMO of the digital world has to be good at everything. Ground-breaking campaigns only matter if they yield a positive ROI. Here are four women who show […] The post Meet 4 Female CMOs Paving The Way For The Future of Marketing appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting.

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