by Content Curated | Apr 4, 2019 | Curated, Insurance Agency Marketing
Read the full post >> Keenan. I absolutely love this. I talk about change in Gap Selling and how the discovery is critical to creating the gap. When you’re asking your buyers questions, your helping them look at things differently and are setting the stage for them to...
by Content Curated | Apr 4, 2019 | Curated, Insurance Agency Marketing
Read the full post >> Chuck Kent. For the last several years, dire warnings of “content shock” have cast doubt on the continued ability of thought leadership content – or any kind of content marketing – to deliver results. But new research provides fresh...
by Content Curated | Apr 4, 2019 | Curated, Insurance Agency Marketing
Read the full post >> . Search engine optimization is an ongoing process. It takes a lot of work to achieve those elusive Page One rankings–and to retain them. Part of the onsite work is a systematic review of sources that might indicate there’s trouble...
by Content Curated | Apr 4, 2019 | Curated, Insurance Agency Marketing
Read the full post >> . Content marketers regularly send out guest-article or guest-post pitches. But do those pitches resonate with the editors who receive them? Unfortunately, not very often. But why? In this infographic, business and marketing website editors...
by Content Curated | Apr 4, 2019 | Curated, Insurance Agency Marketing
Read the full post >> . Compliance protocols and processes need to meet C-suite expectations, but they also need to be flexible and responsive enough for front-line employees to be quick, creative, and, of course, compliant. Read the full article at MarketingProfs To...