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When it comes to converting prospects to customers, a marketer’s most valuable asset is a targeted landing page. Research has shown that businesses with 40 or more landing pages generate 12 times more leads than those with 1 to 5. But just building more landing pages doesn’t guarantee more conversions. They have to be built […] The post Pre-Click Vs. Post-Click Experience: Your Guide to Optimization appeared first on Marketo Marketing Blog – Best Practices and Thought Leadership.

To read the full post go to Marketo Marketing Blog. We’ve shared this because we think it may be helpful to the insurance community.

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