by Content Curated | Nov 15, 2018 | Curated, Insurance Agency Marketing
Read the full post >> kniemisto. SEO, marketing campaigns, and customer loyalty programs are just a few of the techniques you’ve likely used to draw customers in and keep them coming back for more. You’re competing against a lot of other things vying for your...
by Content Curated | Nov 14, 2018 | Curated, Insurance Agency Marketing
Read the full post >> kniemisto. As the importance of customer retention and customer lifetime value (LTV) become more popular in the world of marketing and sales, personalized marketing is also popping up in more and more marketing team discussions. Today’s advanced...
by Content Curated | Nov 13, 2018 | Curated, Insurance Agency Marketing
Read the full post >> kniemisto. Email marketers are reporting an increase in click volumes. Is this because marketers are just that good now? Unfortunately, not so much. The most common were instances of user behavior where all the links within an email have been...
by Content Curated | Nov 12, 2018 | Curated, Insurance Agency Marketing
Read the full post >> kniemisto. When I worked as a webmaster at AOL in the early days, every employee had visibility into every member’s account. Then in 1999, a naval officer was outed by one of the employees after he logged into an alternate profile with a...
by Content Curated | Nov 9, 2018 | Curated, Insurance Agency Marketing
Read the full post >> kniemisto. This piece is part of a series surrounding website development best practices as followed by Marketo’s web development team. You can learn about the pre-planning process, how to create an actionable plan, setting your team &...
