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Every year, event marketers gear up for their events with one major question in mind: How do we stand out? In a recent article by MarTech Series, top industry influencers offered their insights on the trends and new technologies that are driving events in the new year. Greater focus on personalizing the attendee experience and engagement make […] The post The Latest Event Predictions: Marketers Double Down on Personalization appeared first on Marketing Insider Group.

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