Read the full post >> Angela Hausman.

Last year, NYMAG and The Guardian proclaimed social media influencers the idols of millennials and the main hope of marketing. According to these sources, only the lazy didn’t work with at least one social media influencer and many companies had an entire stable of them. But, today, the blush might be off the apple. What […] The post The Rise and Fall of the Social Media Influencer appeared first on Marketing Insider Group.

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