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Some 82.5% of US digital display ads will be bought programmatically this year, according to recent research from eMarketer. Read the full article at MarketingProfs
To read the full post go to MarketingProfs Daily. We’ve shared this because we think it may be helpful to the insurance community.
If the link above doesn’t work, cut and paste this url into your web browser: https://www.marketingprofs.com/charts/2018/33919/the-share-of-digital-display-ads-bought-programmatically