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Read the full post >> Sasha Dookhoo.

Who can speak about your brand better than your customer? Customer advocacy provides organizations with the ideal platform to leverage the most loyal and passionate customers and turn them into vocal brand advocates. An IDC report, How To Achieve Customer Advocacy Program Success in 2017, has found that customer advocacy programs have grown 570 percent […] The post Three Key Benefits of Customer Advocacy Programs for the B2B Tech Industry appeared first on Marketing Insider Group.

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