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The brands that inspire loyalty provide more than just great products—they become part of a customer’s identity, create inclusive communities, and build bonds with customers that are hard for competitors to replicate. Every company wants a band of loyal customers, but not all seemingly loyal customers actually are. You might have longtime customers who leave you the […] The post Transform Your Loyalists into Brand Advocates Through ‘Leverageable Loves’ appeared first on Marketo Marketing Blog – Best Practices and Thought Leadership.

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