Sales teams are the lifeblood of any organization. Whether large or small, businesses rely on sales. Seems like an obvious thing to say, but closing sales is also one of the hardest things to do. We could talk all day about marketing qualified leads (MQLs) or sales qualified leads (SQLs). But the primary goal must […] The post Understanding the Difference Between a Sales Lead and Prospect appeared first on Marketo Marketing Blog – Best Practices and Thought Leadership.
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