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Read the full post >> Caroline Forsey.

What is PR? Public Relations professionals help a business or individual cultivate a positive reputation with the public through various unpaid or earned communications, including traditional media, social media, and in-person engagements. They also help clients defend their reputation during a crisis that threatens their credibility.

To read the full post go to Marketing. We’ve shared this because we think it may be helpful to the insurance community.

If the link above doesn’t work, cut and paste this url into your web browser: https://blog.hubspot.com/marketing/public-relations-definition

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