The goals of the modern marketer are timeless: create new opportunities to grow sales while keeping your existing customers happy and coming back for more. And content marketing plays a big role in this. When you provide information that is relevant, reliable, insightful, and actionable, you harness a proven, powerful method for reaching your customers, […] The post Why Content Marketing and Marketing Automation Go Hand in Hand appeared first on Marketo Marketing Blog – Best Practices and Thought Leadership.
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