by Content Curated | Jan 23, 2019 | Curated, Insurance Agency Marketing
Read the full post >> Bernie Borges. If you are not investing in content for sales enablement, you’ll miss more and more opportunities to close deals as time goes on. Learn how to do it right from Viveka von Rosen. The post The Modern Marketer’s Guide to Content...
by Content Curated | Jan 23, 2019 | Curated, Insurance Agency Marketing
Read the full post >> Carlos Hidalgo. The page had hardly turned on 2018 when I saw the headline . . . “Why You Need to Align Your Marketing and Sales Team for 2019.” Another year, another article for why it is important for organizations to align their marketing and...
by Content Curated | Jan 23, 2019 | Curated, Insurance Agency Marketing
Read the full post >> Chris Mercer. Want a better understanding of Google Analytics? Wondering why Facebook and Google Analytics sometimes report different results? In this article, you’ll learn how Google tracks traffic and conversions and how to resolve...
by Content Curated | Jan 23, 2019 | Curated, Insurance Agency Marketing
Read the full post >> Brian Carroll. B2B lead generation has had to reinvent itself over the last decade. Sales have always used an account-based approach. Now marketing is getting on board by with account-based marketing. But it’s not an easy road. Here’s why: In the...
by Content Curated | Jan 23, 2019 | Curated, Insurance Agency Marketing
Read the full post >> OliviaRoss. Posted by OliviaRossNo matter who your customer is or what you’re selling, it’s more likely than not that your customer will have to go through several steps before choosing to buy your product or service. Think about your own...