by Content Curated | Jan 14, 2019 | Curated, Insurance Agency Marketing
Read the full post >> kniemisto. In the marketing world, content marketing is crucial for businesses to scale, or even get discovered. We all know that; so, what we are NOT going to discuss in this post is the importance of content marketing. Instead, we’ll talk about...
by Content Curated | Jan 11, 2019 | Curated, Insurance Agency Marketing
Read the full post >> kniemisto. As marketing professionals, we do market research, develop buyer personas, conduct thorough keyword research, and track user behavior on and off our websites through automation and technology. One skill set that separates great...
by Content Curated | Jan 9, 2019 | Curated, Insurance Agency Marketing
Read the full post >> kniemisto. Sales teams are the lifeblood of any organization. Whether large or small, businesses rely on sales. Seems like an obvious thing to say, but closing sales is also one of the hardest things to do. We could talk all day about marketing...
by Content Curated | Jan 7, 2019 | Curated, Insurance Agency Marketing
Read the full post >> kniemisto. Not all marketing activities are created equal. Some yield great results. Some involve lots of marketing effort. Some take more sales resources. Some have clear objectives, others happen because it’s always been that way. But with so...
by Content Curated | Jan 4, 2019 | Curated, Insurance Agency Marketing
Read the full post >> kniemisto. The biggest failures small businesses encounter in social media come from not knowing who their customers are, who they’re competing against, which channels to target, and how to engage their audience. Most are unaware of native...