by Content Curated | Aug 22, 2018 | Curated, Insurance Agency Marketing
Read the full post >> Jay Baer. Your brand is in a constant fight against competitors. You have to know how you’re perceived. Where you’re losing. What your competitors excel at. And where they’re weak. Unfortunately, most brands don’t prioritize this data. They...
by Content Curated | Aug 15, 2018 | Curated, Insurance Agency Marketing
Read the full post >> Jay Baer. Key takeaway: You’ll want to bookmark smartercx.com/unforgettable. Consumers are paying more attention to experience than ever, putting the pressure on customer experience (CX) professionals to deliver better and better...
by Content Curated | Aug 8, 2018 | Curated, Insurance Agency Marketing
Read the full post >> Jay Baer. I know a lot about hotels. I’ve stayed in a hotel between 110 and 150 nights per year for 15 consecutive years. Some have been great. Others, markedly less so. But what I love about hotels is that they are endlessly fascinating...
by Content Curated | Aug 1, 2018 | Curated, Insurance Agency Marketing
Read the full post >> Jay Baer. Smart speakers from Amazon Alexa and Google Home have burst on the scene with a velocity and pervasiveness that is nearly unprecedented in the history of consumer electronics. Their rise from strange and novel gadget to near ubiquity in...
by Content Curated | Jul 25, 2018 | Curated, Insurance Agency Marketing
Read the full post >> Jay Baer. One website, many audiences. It’s a common challenge for every marketer who must define primary demographics, prioritize content, and extend messaging. Convince & Convert knows that practitioners of all experience levels require...