The 15 Best WordPress Themes for Podcasters in 2019
Read the full post >> [email protected] (Kristen Baker). Over one-third of Americans between the ages of 25-54 listen to podcasts every month. Podcasts provide a source of convenient and intimate entertainment that's only continuing to grow in popularity. While...
How to Survive and Thrive This Holiday Season and Beyond
Read the full post >> kniemisto. Some businesses reportedly get 18 to 20% of their annual sales between Thanksgiving and the cut-off date for Christmas delivery, so there is pressure and monetary incentive to make sure those few weeks run as smoothly as possible....
9 Ways to Generate Real Estate Leads With a Door-Knocking Strategy
Read the full post >> [email protected] (Sophia Bernazzani). Door-knocking might remind you of door-to-door salespeople and Girl Scouts, but it could also be a worthwhile part of your real estate lead generation strategy. To read the full post go to Sales. We've...
How Do You Calculate Asset Turnover Ratio?
Read the full post >> [email protected] (Meredith Hart). Financial analysis is a key tool to evaluate your business' success. If you're an entrepreneur or small business owner, you've likely used a sizable portion of your personal savings to fund the business. A study...
Using Emotions to Sell: The Journey: Season 2, Episode 14
Read the full post >> Michael Stelzner. Want more customers from a shrinking audience? Then watch the Journey, Social Media Examiner’s episodic video documentary that shows you what really happens inside a growing business. Watch The Journey This episode of the...
Going Beyond Marketing and Sales Alignment with Justin Shriber, Episode #97
Read the full post >> Mario Martinez Jr.. Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts We’ve all heard how critical it is for sales organizations to work on marketing/sales alignment, but my guest on this episode of...
What Is Phishing and How Can You Protect Your Business From an Attack?
Read the full post >> [email protected] (Clifford Chi). Last year in August, staff at MacEwan University, a school in Edmonton, Canada, received an email from a major vendor stating they had recently changed their electronic banking information and needed payments to...
How to Measure Your Facebook Return on Ad Spend
Read the full post >> Charlie Lawrance. Are your Facebook ad campaigns working? Wondering how to accurately report on Facebook ad performance? In this article, you’ll discover how to measure your return on ad spend (ROAS) for Facebook ad campaigns. What Is Return on...
Dealing With Multiple Voices in Your Content Marketing Team
Read the full post >> Tom Salvat. Here’s a conundrum that businesses face when they dive into content marketing. Who should be the face person? Whose voice or voices should be the ones engaging with the audience? There are some hidden challenges in these questions....
Prospecting in a Post-GDPR World
Read the full post >> Sujan Patel. The past few years have been rather tumultuous in the digital realm. First came Mobilegeddon in 2015, heralding the end of (desktop) days. And now, we’re dealing with the fallout of the General Data Protection Regulation (GDPR),...
Best Sales Books: 33 of the Top Picks to Create More Conversations in 2019
Read the full post >> Mario Martinez Jr.. My list of 33 Best Sales Books for 2019. Drive by Daniel Pink. How to Win Friends and Influence People by Dale Carnegie. Leaders Eat Last by Simon Sinek. Sales EQ by Jeb Blount. When Buyers Say No by Tom Hopkins. Blink by...
How to Create a B2B Word-of-Mouth Marketing Strategy in 6 Steps
Read the full post >> Jay Baer. Word of mouth influences more than 90% of B2B purchases. Yet, almost every B2B company takes it for granted. They just assume that customers will talk about the business. But that’s not how people really behave, is it? We discuss things...
How to Get Valuable Sales Data Insights from Wins and Losses
Read the full post >> Bernie Borges. Sales data is one of the metrics most dependent on human reporting. How can you get the data you need from your salespeople? Bill Sexton explains on this episode. The post How to Get Valuable Sales Data Insights from Wins and...
Is Phone Anxiety Holding You Back? 5 Tips to Overcome It
Read the full post >> [email protected] (Julie Thomas). Today's salespeople are afraid to pick up the phone. Yes, phone anxiety is real. To read the full post go to Sales. We've shared this because we think it may be helpful to the insurance community. If the...
28 Remarkable Sales Stats Leaders Need to Know for 2019
Read the full post >> kniemisto. It’s that time of year when sales, marketing, and business pundits share predictions for what’s to come in 2019. You can hardly open a website, newspaper, or social media site without reading someone’s forecast. Everyone has their own...
How to Quickly Check If a Link or Site Is Safe
Read the full post >> [email protected] (Clifford Chi). Nowadays, most cybercriminals leverage a seemingly harmless staple of the internet to infect and ravage people’s computers with malware -- links. In 2018, there were four times as many malspam emails with...
How HubSpot Academy Grew YouTube Subscribers by 25% in Just Two Months
Read the full post >> [email protected] (Bella Valentini). YouTube is the second largest search engine, with over 1.8 billion users per month. If you’re looking to revamp your marketing strategy in 2019, YouTube is a critical place to start. To read the full post...
Rethinking Social Media Marketing: How to Use a Behavior Based Approach For Content on Social Media
Read the full post >> [email protected] (Mimi An). Companies today are grappling with how to best market to consumers on various social networks. How can they better identify the types of content that will perform the best on each network? To answer that question (and...
Enhance Personalization with Artificial Intelligence
Read the full post >> Michael Brenner. Personalization has been an important factor in online marketing success for quite some time. With the development of CRM software in the 1990s came the ability to use customer data – such as name – in marketing messages, and...
Top 4 Lessons From 290 Top-Performing Cold Emails
Read the full post >> Colin Campbell. What makes a great cold email? Does all the work it takes to personalize outreach really pay off? How can you craft a subject line that maximizes reply rates? We partnered up with Drift, Siftrock and Outreach, gathering nearly 300...
My Secret Playbook: 28 Hacks Guaranteed to Grow Your Traffic and Sales
Read the full post >> Neil Patel. Are you tired of algorithm updates? Well, who isn’t? From Facebook to Google, marketing is continually changing and getting harder. Even if you are willing to give these platforms money, it still doesn’t guarantee success. You can...
The Ultimate Guide to Bitcoin
Read the full post >> [email protected] (Allie Decker). Bitcoin celebrates its tenth birthday on January 9, 2019. The first official purchase made with bitcoins was of two pizzas in Jacksonville, Florida — sold for 10,000 BTC. Today, that amount is worth about $33.7...
How to Improve Lead Generation with Microsurveys
Read the full post >> kniemisto. What Are Microsurveys? Generating marketing qualified leads is one of the highest priorities for innovative marketing professionals. However, over 50% of marketers admit struggling with lead generation. If this sounds familiar, then...
PODCAST 38: Why Selling to Your Customers Stated Needs is Completely Wrong W/ Munya Hoto
Read the full post >> Sam Jacobs. This week on the Sales Hacker podcast, we talk to Munya Hoto, Digital Marketing Director at Foundry and a Founding Member of the London Revenue Collective. Munya is an accidental marketer who comes to marketing from an economics...
7 Incredible Answers to “What Is Your Greatest Weakness?” — That Aren’t “Perfectionism”
Read the full post >> Caroline Forsey. When an interviewer asks you, "What is your greatest weakness?", you don't want to respond, "I tend to work too hard," or "I am too much of a perfectionist." To read the full post go to Hubspot. We've...
The 7 Biggest Mistakes You’re Making in Content Marketing
Read the full post >> Michael Brenner. Content marketing may be a relatively simple strategy. That doesn’t mean it’s easy. As with any type of marketing, to get the most out of it you need to plan strategically. You also need to continuously analyze your campaign’s...
How to Implement Social Listening for Your Business: 4 Tools
Read the full post >> Lilach Bullock. Do you need to do more than monitor and respond to mentions on social media? Looking for tools that also reveal strategic insights from those conversations? In this article, you’ll discover four social listening tools that deliver...
Why Marketers Are Bad At Empathy And What To Do About It
Read the full post >> Brian Carroll. No one will ever say “we don’t focus on the customer.” Here’s why (even empathetic) marketers fail at customer empathy and how to fix it. Let me explain: Dr. Johannes Huttula did a research with 480 experienced marketing managers....
2019 Tech Trends: Users Weigh In and Make Predictions
Read the full post >> Amanda Zantal-Wiener. As we continue to wax nostalgic -- or something like it -- on 2018 and look ahead to the next year, we wanted to get a sense of how users feel about the past, present, and future of tech. To read the full post go to Hubspot....
5 Video Marketing Trends You Should Follow in 2019
Read the full post >> Syed Balkhi. Got your 360-degree marketing video ready to go? What about that virtual reality how-to? Time to get ready for the future. To read the full post go to Entrepreneur: Latest Marketing Strategies Articles. We've shared this because we...